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Branding Croatia 2

Posted on March 15, 2016September 7, 2026 by Nenad N. Bach and Darko Žubrinić

Cravate, Croatian Coat of Arms, Nikola Tesla, Anthony F. Lucas, Penkala, MOHO discontinuity, Vegeta, Dubrovnik, Azytromicine, Dalmatian dog, Sumamed, SUVAG, Glagolitic Script, Ivan Mestrovic, 2CELLOS, Miro Gavran, Mate Rimac, Professor Balthazar, TARARA

It is difficult to enumerate all possible brands of Croatia, ranging from Science to Music and Literature

Daniel Kolak, Nenad Bach, Mate Rimac, Petar Ćurić, Ivan Mažuranić
In white shirt on the left, professor Daniel Kolak, USA. Second from the right, Ivan Mažuranić from Switzerland.
The program of the meeting.

 
Gosti predavači u Hrvatskoj matici iseljenika (HMI, Trg Stjepana Radića) bili su Nenad Bach, Ante Mandić, Mate Rimac, Ivan Mažuranić i Daniel Kolak. Vrlo interesantna predavanja popraćena su živim diskusijama i mnogim novim idejama. Među sudionicima manifestacije bili su Robert Schenk, Radojka Šverko, Miroslav Ćiro Blažević, Amanda Grbavac, Ljiljana Vinković, Branka Čubelić, Sven Maričić, Lucija Petrač, Marko Sever, Helena Peričić, Michael Glazer i drugi. Najveća vrijednost ovog susreta su nova sklopljena prijateljstva. Na fotografiji su Petar Ćurić (moderator), Mara Vitols-Hrgetić i Nenad Bach.

Ivan Mažuranić, Switzerland, talking with a group of participants of the meeting:
Hrvoje Prpić, Saša Cvetojević, Michael Glazer, Mark Mocnaj, Robert Schenk
From the left, Ljiljana Vinković, Zdravko Basarić, Branka Ćubelić, …
Mara Vitols-Hrgetić of the FORUM Center speaking. On her left is Petar Ćurić, on the right Nenad Bach and Ivan Mažuranić.
Second from the right is Lucija Petrač, and Helena Peričić the third.


CRAVAT AS CROATIAN BRAND
Cravat around the City Bell in Dubrovnik, 2006

Gigantic Cravate (a real one!) tied around the arena in the city of Pula, Croatia.

Katarina Peročević and Josip Hrgetić of the FORUM Center in Zagreb
Mate Rimac lecturing in front of Sven Maričić, Nenad Bach, Daniel Kolak, …

Proud Mate Rimac, young Croatian enterpreneur, with his sensational supercar – Concept One vehicle,
the fastest electric car in the world.

Mate Rimac

CROATIAN COAT OF ARMS AS CROATIAN BRAND
The winning silk kimono named Croatia has been made Tokamachi in the memory of the
Croatian national soccer team’s presence during the World Cup 2002 in Japan.
As we see, the kimono has been inspired by the Croatian Coat of Arms.
On the right, Dr. Drago Štambuk, ambassador of the Republic of Croatia in Japan.

Ivan Mažuranić speaking with a group of participants of the meeting

NIKOLA TESLA AS CROATIAN BRAND
In 1941 Nikola Tesla invited to lunch with him in New York a famous Croatian-American boxer Fritzie Zivich,
known under the pseudonym The Croat Comet (as well as his brothers, who were also boxers),
after his successful defense of the world title in welter-weight category.
Source  newsinteractive.post-gazette.com.
From left to right: Joe Zivic, Fritzie Zivic, Nikola Tesla, Jack Zivic, Pete Zivic and Eddie Zivic.

The Croat Comet Fritzie Zivich (originally Živčić) and Nikola Tesla

Fritzie Zivic was inducted to the International Boxing Hall of Fame in 1993.
Radojka Šverko, distinguished Croatian singer, second from the right

PENKALA AS CROATIAN BRAND
Penkala Admiral Fountain pen

An advertisment of Croatian brand in Paris, France


A comic statue of Penkala exhibited in the City Museum of Zagreb.
Robert Schenk on the right, showing his newest collection of carbon made bags
to Mrs Branka Ćubelić of the Dremtime Events Croatia.

PLITVICE LAKES AS CROATIAN BRAND


WATER AS CROATIAN BRAND

Robert Schenk showing his brand new bags made of carbon materials.

DALMATIAN DOG AS CROATIAN BRAND

Robert Schenk initiated the production of cases for various music instruments, that are used by worlds distinguished musicians like
Mstislav Rostropovich (cellist), Carlos Santana (guitarist), Valter Dešpalj (cellist),
2CELLOS, Al Di Meola (guitarist), Yo-Yo Ma (cellist),  Steve Morse (guitarist, Deep Purple), etc.

IVAN MEŠTROVIĆ AS CROATIAN BRAND
Ivan Meštrović (1883-1962), distinguished Croatian sculptor

One of two Chicago Indians by Ivan Meštrović. They have been carved in Croatia’s capital Zagreb.

On the left Tanja Pilipović, next to her Marko Sever


PROFESSOR BALTHAZAR AS CROATIAN BRAND
very popular animated movie figure, especially among children.
It has been created by Zlatko Grgić of the Zagreb School of Animated Film in 1960s.

Baltazar fast food restaurant in the city of Rijeka, Croatia

Baltazar grad – Balthazar City

croatia.org
GLAGOLITIC SCRIPT AS CROATIAN BRAND

The first Croatian incunabulum, printed in 1483. Only 11 copies are preserved, six of them kept in Croatia,
and five of them abroad: two copies are in the Vatican Library, one in the Library of Congress in Washington, USA, one in the
National Library in Vienna, Austria, and one in the Russian National Library in St. Petersburg in the Russian Federation.
Croatian Glagolitic Heritage outside of Croatia

Janica Kostelić, the greatest female skier in history

Croatian high jumper Blanka Vlasic has been named the world’s best female athlete in 2010
by the International Association of Athletics Federations (IAAF)

Photo by Getty Images


Razgovor s Nenadom Bachom i Petrom Ćulićem počevši od 32:20

Formated for CROWN by Darko Žubrinić
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